Many high-profile brands overhauled their logos in 2014 and PM Digital has created an infographic examining the best and the most controversial redesigns.
Brands under the spotlight include airbnb’s new pink logo, Hershey’s subtle refresh, and PayPal’s bright update.
The infographic compares the old and new logos side by side and rates them with ‘love it’, ‘like it’, or ‘leave it’.
Take a look at the whole infographic here and tell us your favourite brand updates from the past year.
Filed under: Marketing Tagged: 2014, Airbnb, branding, Brands, Campaigns, creative, Hershey, Infographic, logo redesigns, Marketing, PayPal
