Have you noticed that since 2013, Adobe have been occasionally adapting its logo?
The company has been sourcing logo ideas from creatives, encouraging them to put their own spins on the well-known ‘A’ for the Adobe Remix Project.
The sheer variety of logo remixes (at least four are released every year) has garnered nearly 11 million social impressions for the company, highlighting a diverse mix of designers along the way.
Ash Thorp is the most recent artist to collaborate with Adobe, while Craig Ward will be the next to take part in the project.
Find out more about Adobe Remix below and let us know what you think of the project – should other brands take notice?
https://player.vimeo.com/video/138908149?title=0&byline=0&portrait=0
Filed under: Art, Design, Marketing Tagged: Adobe, Art, branding, creative, Design, Logo, Marketing
